Tuesday, April 17, 2007

Betting Against Horses For Profit

Let me explain to you why a book I have read recently will help you take advantage of the betting exchanges.

Sporting Exchange Ltd was formed in 1999 to commercialise the betting technology developed by Andrew Black and Edward Wray. They created a web site where punters could be 'matched' with other punters who had opposing opinions, effectively betting against each other, and Betfair was born. It also heralded the opportunity for the average punter in the street to bet on horses to lose their race.

I remember thinking this was an unbelievable chance to make some serious money. Pick a horse to lose a race and you win your bet. "These guys must be crazy" I thought. "Anyone can pick a loser, its going to be easy to make money! Surely this site will go bust within weeks?"

At first, I started out by going through the Racing Post and selecting a horse that by the form-book had "absolutely no chance" of winning, and laying it to lose on Betfair. This 'system' worked fine for a while, until BANG!! a 25/1 chance popped up and won. Trouble was, the 25/1 horse was something like 40/1 on Betfair and I lost all my profit, plus more, all in one go. I guess it proved the old saying that "horses can't read form books".

Betfair had arrived, and it was a betting revolution that was here to stay.

I'm sure many of you will have had this experience yourselves. Turning a profit by laying horses to lose is not as easy as it first sounds. But, like all areas of betting the secret to success comes in getting some 'value' into your bet -- and the value in laying comes far more often than not, when you oppose the favourite.

I picked up a copy of Betting Against Horses For Profit by Henry McAnenly when it was voted the best betting guide in my last Readers' Poll. As the title suggests, it focuses on laying horses to lose. Henry is a renowned professional gambler, and an expert author of several best-selling books on betting and horse racing. Since his latest offering was voted #1 Book I decided I should get myself a copy.

I have read his book, and it details a very sound system for identifying weak and vulnerable race favourites -- often referred to as 'false' favourites. Horses at short-prices that are not as sure to win as their price might suggest. Remember what I am always saying about making your betting pay by betting for value? Consistently lay horses at prices too short compared to their actual chance of winning, and you will make a profit just like the bookmakers have been doing for generations. Well having read Henry’s book, that is exactly what you will learn.

If you are interested in laying horses to lose as a betting strategy then find out more by visting Henry's web site:

www.Laying-Horses-For-Profit.com

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